Team Sportia new partner

From today Team Sportia is a new partner to Partille Cup – World of Handball. The agreement runs for three years, until 2019. Team Sportia will among other things be responsible for all the merchandise associated with the event.

The world’s largest handball event for young people combined with Team Sportia, one of Sweden’s leading sports chains, will together create an even stronger event. Team Sportia will offer, not only for all the handball lovers, but also for all the visitors to the city of Gothenburg amazing products at the shop at Heden Center.

– We are very pleased and proud to announce Team Sportia as a new partner, says Fredrik Andersson, General Secretary of Partille Cup. Team Sportia, like us, have had a strong tailwind during the last recent years. Above all the shops in Gothenburg. Our common passion for sports and to have customers in focus makes me confident that our brands match each other in many ways, says Fredrik.

Håkan Tidstrand runs with his family the Team Sportia stores in Gothenburg and will be focusing on giving the visitors the best experience of the sport chain.

– It is very fun to work with Partille Cup and be able to reach the wide handball audience. Being a part of Partille Cup is an honour for us and to support children and young people is close to our heart. It is an exciting challenge and we look forward to meet all the people from all over the world, says Håkan.